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Assignment: Club IT, Part One
Dennis Murphy
Business Information Systems XBIS/219
Helena Robinson
June 12, 2011
Club IT, Part One
Club IT was started by Ruben Keys, and Lisa Tejada. They both graduated in 2000 with a degree in Business Administration. While they were in college they gained a lot of knowledge about how nightclubs operate. Ruben played drums, and Lisa played jazz violin. They gathered knowledge about running a night club by the classes they took, and by actually working in the business.
A dance club, just like any other new business needs to have informational technology resources to be an efficient, and successful operating business. Specific strategies and business models are used to assist business owners in meeting their business needs, which should help their chances of being successful. With these strategic initiatives, “organizations can leverage their platforms to develop new web-based applications, products, and services, as well as to provide superb customer service” (Rainer & Turban, 2008).
Club IT is a downtown music venue owned and operated by Ruben and Lisa. After remodeling the 6,000 square foot facility, and creating a dance club with high ceilings and high energy lighting to create an ambience of fun and energy. They both realized the need for better information technology management.
Mission Statement and Primary Clientele
Club IT nightclub has the following mission statement: “We, Ruben and Lisa, offer you live music, DJ’s, dance space and refreshments that suit your lifestyle. You are our friends, and we seek to build a community that meets regularly at Club IT” (Rainer & Turban, Welcome to Club IT). Without knowing exactly who the clientele is, we can assume that Club IT targets customers over 21 and those that like to dance to Hip-hop, Techno, and Electronica. In addition to these types of music, they also have a calendar that shows dates that live bands play at their...